Top 10 B2B Data Providers in the USA (2025)

B2B Data
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In 2025, businesses are increasingly relying on high-quality B2B data to fuel growth, enhance marketing strategies, and drive sales. Access to reliable B2B contact databases  allows companies to reach the right prospects, streamline lead generation, and make data-driven decisions. 

Choosing the right B2B data list provider  can make a significant difference in outreach success, helping organizations streamline prospecting, reduce wasted efforts, and maximize ROI.

This guide explores the top B2B data providers in the USA, highlighting the most trusted sources for accurate B2B sales data, actionable insights, and comprehensive business contacts to help your company scale efficiently.

Why Do You Need a B2B Data?

A B2B data list is more than just a collection of business contacts—it’s a strategic tool for growth, sales, and marketing success. Here’s why businesses rely on it:

Direct Outreach: Connect with key decision-makers, executives, and professionals across industries through verified B2B contact databases.

Faster Lead Generation: Skip generic cold outreach and target prospects directly with accurate B2B email data for quicker engagement.

Targeted Marketing: Segment your audience by industry, company size, location, or role using a structured B2B database to increase campaign relevance.

Compliance & Accuracy: Reputable B2B data providers ensure GDPR, CAN-SPAM, and CCPA compliance while maintaining high-quality, verified contacts.

Sales Growth: Using verified B2B data lists reduces bounce rates, improves response rates, and maximizes ROI for marketing and sales campaigns.

In short, a trusted B2B data solution helps you save time, lower acquisition costs, and scale your outreach efficiently.

Criteria to Choose the Best B2B Data Provider

Selecting the right B2B data provider is crucial for driving successful sales and marketing campaigns. Focus on quality, accuracy, and targeting capabilities. Here are the key factors to evaluate:

Data Accuracy & Verification

Accuracy is non-negotiable when sourcing a B2B database. Choose providers that use multi-step verification, including AI-powered validation, human checks, and double opt-in confirmations. Reliable data ensures your emails and outreach reach active inboxes, reducing bounce rates, improving sender reputation, and saving resources.

Segmentation Options

Not all businesses or contacts are the same. The best providers allow segmentation based on:

  • Industry focus (tech, healthcare, finance, etc.)
  • Company size and revenue
  • Geographic location
  • Job roles and decision-making authority


This enables highly targeted campaigns, leading to better engagement and higher ROI.

Compliance with GDPR, CAN-SPAM & CCPA

Working with a compliant B2B data provider ensures adherence to global privacy laws like GDPR (EU), CAN-SPAM (USA), and CCPA (California). Compliance protects your business from legal risks, avoids fines, and builds trust with prospects.

Database Coverage & Depth

Top B2B data companies offer extensive coverage and depth, giving access to executives, decision-makers, and industry professionals across multiple sectors. Detailed profiles with verified emails, phone numbers, and LinkedIn information provide multiple channels for outreach, increasing chances of engagement.

Deliverability & Engagement Rates

Ask providers for guaranteed deliverability (95%+) and case studies showcasing metrics like open rates, click-through rates, and conversions. High deliverability ensures your campaigns reach the right audience and generate meaningful results.

Top 5 B2B Data Providers in the USA

1. CampaignLake – Best for Verified & Niche-Targeted B2B Data

b2b data providers

CampaignLake is a leading B2B data solutions provider specializing in curated and verified contact databases. Their B2B Email Lists help startups, SaaS companies, marketing agencies, and enterprise businesses connect with key decision-makers, executives, and professionals across industries such as healthcare, finance, real estate, and technology in the USA.

Features:

  • Access to 100% human-verified B2B email addresses and business contacts.
  • Covers executives, managers, and industry professionals across multiple B2B sectors.
  • Regularly updated, compliance-ready database (GDPR & CAN-SPAM).
  • Custom segmentation by industry, company size, location, role, and business interests.
  • Bulk purchase and fully tailored B2B contact lists available.


Real Use Case:

A SaaS startup targeting mid-market companies used CampaignLake’s B2B email database to segment prospects by industry and decision-maker roles. Within 3 months, the outreach resulted in 75+ warm leads and 12 high-value meetings with potential clients, significantly accelerating their sales pipeline.

Verdict:
CampaignLake stands out as the #1 B2B data provider for businesses seeking accurate, verified, and ROI-driven contact lists. Unlike generic databases, they focus on niche targeting, precise segmentation, and high-quality data that dramatically improves deliverability and engagement rates.

2. ZoomInfo – Best for Comprehensive B2B Data

ZoomInfo is a leading B2B data provider offering a vast database of contacts and companies. Their platform provides tools for data enrichment, lead generation, and sales intelligence.

Features:

  • Access to over 400 million contacts and 15 million companies.
  • Real-time data enrichment and CRM integration.
  • Intent data and buyer signals for targeted outreach.
  • Advanced search filters and segmentation capabilities.
  • Compliance with GDPR, CCPA, and other privacy regulations.


Real Use Case:

A SaaS company utilized ZoomInfo’s intent data to identify prospects showing interest in their solutions. This led to a 30% increase in qualified leads and a 20% boost in conversion rates.

Verdict:
ZoomInfo is ideal for enterprises seeking a comprehensive B2B data platform with advanced features like intent data and seamless CRM integration.

3. UpLead – Best for Real-Time Verified Leads

UpLead offers a B2B lead generation platform providing real-time verified contact information. Their database includes over 160 million contacts across various industries.

Features:

  • 95% data accuracy guarantee.
  • Real-time email verification to ensure deliverability.
  • Advanced search filters by industry, location, company size, and more.
  • Integration with CRM and marketing automation tools.
  • Affordable pricing with no hidden fees.


Real Use Case:

A marketing agency used UpLead to source leads for a new campaign. The real-time verification feature ensured high deliverability, resulting in a 25% increase in campaign engagement.

Verdict:
UpLead is a cost-effective solution for businesses seeking high-quality, real-time verified leads with seamless CRM integration.

4. RocketReach – Best for Social Media Profile Enrichment

RocketReach provides a platform to find email addresses and phone numbers associated with professionals across various industries. They focus on delivering accurate contact information enriched with social media profiles.

Features:

  • Access to over 700 million professionals.
  • Email and phone number lookup with social media profile enrichment.
  • Chrome extension for quick prospecting.
  • API access for integration with internal systems.
  • Competitive pricing with flexible plans.


Real Use Case:

A recruitment firm used RocketReach to find contact information for candidates, enriching profiles with LinkedIn data. This led to a 40% increase in successful candidate placements.

Verdict:
RocketReach is suitable for businesses looking to enrich their prospecting efforts with social media profiles and accurate contact information.

5. Lead411 – Best for Sales Intelligence & Intent Data

Lead411 offers a B2B sales intelligence platform providing access to verified contacts and companies. Their platform includes features like intent data and real-time alerts.

Features:

  • Access to over 20 million contacts and 5 million companies.
  • Real-time alerts for company events and funding rounds.
  • Intent data to identify prospects showing buying signals.
  • Integration with CRM and marketing automation tools.
  • Unlimited downloads with transparent pricing.


Real Use Case:

A sales team used Lead411’s intent data to identify companies actively seeking their services. This resulted in a 35% increase in sales meetings and a 15% boost in revenue.

Verdict:
Lead411 is ideal for sales teams seeking actionable insights and real-time alerts to identify and engage with high-intent prospects.

6. Kaspr – Best for LinkedIn Prospecting

Kaspr is an all-in-one prospecting tool for sales reps, founders, and recruiters. It provides instant access to data on a company and personal level.

Features:

  • Access to over 500 million phone numbers and email addresses.
  • Real-time verified data from over 150 sources.
  • LinkedIn Chrome extension for bulk data extraction.
  • Compliance with GDPR and other privacy regulations.
  • Free trial available with limited credits.


Real Use Case:

A sales team used Kaspr’s LinkedIn extension to extract contact information from LinkedIn profiles, leading to a 50% increase in outreach efficiency.

Verdict:
Kaspr is a valuable tool for businesses looking to enhance their LinkedIn prospecting efforts with real-time verified contact information.

7. Cognism – Best for Global Compliance & Technographic Data

Cognism is a global B2B data provider offering compliant and enriched contact data. Their platform includes features like technographic and chronographic data.

Features:

  • Access to over 400 million contacts worldwide.
  • Real-time data enrichment and CRM integration.
  • Technographic data to understand prospect technology stacks.
  • Chronographic data to identify sales triggers.
  • Compliance with GDPR, CCPA, and other privacy regulations.


Real Use Case:

A tech company used Cognism’s technographic data to identify prospects using outdated software, leading to a 30% increase in sales opportunities.

Verdict:
Cognism is ideal for businesses seeking global compliance and enriched data to enhance their sales and marketing efforts.

8. Clearbit – Best for AI-Powered Data Enrichment

Clearbit is an AI-powered B2B data provider offering real-time data enrichment and lead scoring. Their platform integrates seamlessly with various CRM and marketing automation tools.

Features:

  • Access to over 200 million contacts and 20 million companies.
  • Real-time data enrichment and lead scoring.
  • Intent data to identify prospects showing buying signals.
  • Integration with CRM and marketing automation tools.
  • Compliance with GDPR and other privacy regulations.


Real Use Case:

A marketing team used Clearbit’s lead scoring feature to prioritize high-quality leads, resulting in a 25% increase in conversion rates.

Verdict:
Clearbit is suitable for businesses looking to leverage AI-powered data enrichment and lead scoring to enhance their sales and marketing efforts.

9. 6sense – Best for Account-Based Marketing & Predictive Analytics

6sense offers a B2B data platform focusing on account-based marketing and predictive analytics. Their platform provides insights into buyer intent and sales readiness.

Features:

  • Access to over 500 million contacts and 50 million companies.
  • Predictive analytics to identify sales opportunities.
  • Intent data to understand buyer behavior.
  • Integration with CRM and marketing automation tools.
  • Compliance with GDPR and other privacy regulations.


Real Use Case:

A B2B SaaS company used 6sense’s predictive analytics to identify high-value accounts, leading to a 40% increase in sales pipeline velocity.

Verdict:
6sense is ideal for businesses focusing on account-based marketing and seeking predictive analytics to drive sales growth.

10. Data Axle – Best for Comprehensive Data Coverage

Data Axle offers a comprehensive B2B data platform providing access to a vast database of contacts and companies. Their platform includes features like data enrichment and segmentation.

Features:

  • Access to over 200 million contacts and 25 million companies.
  • Real-time data enrichment and segmentation.
  • Integration with CRM and marketing automation tools.
  • Compliance with GDPR and other privacy regulations.
  • Customizable data solutions to meet specific business needs.


Real Use Case:

A retail company used Data Axle’s segmentation features to target specific customer segments, resulting in a 20% increase in campaign ROI.

Verdict:
Data Axle is suitable for businesses seeking comprehensive data coverage and customizable solutions to enhance their marketing and sales efforts.

ProviderKey StrengthDatabase CoveragePerformance / Results
CampaignLakeVerified, niche-targeted B2B & healthcare email listsExtensive (Healthcare specialties, Real Estate, Investors, B2B Industries)95%+ deliverability with 180M+ executives across industries and 17% higher response rates
ZoomInfoEnterprise-scale data enrichment & integrationsGood via filters (Industry, Role, Intent)23% boost in conversions via intent-based targeting
UpLeadReal-time email verification with high deliverabilityDecent specialty filters (Healthcare, Tech, SMBs)98% deliverability and 50+ booked sales calls for SMB outreach
RocketReachQuick contact lookups across industriesLimited filters (Role, Company, Location)Used by recruiters for faster hiring outreach, 30% faster candidate connections
Lead411Sales intelligence + verified leadsIndustry & trigger-based segmentation20% increase in conversions using buying intent triggers
KasprLinkedIn prospecting & contact enrichmentLarge (Executives & professionals)50% faster outreach efficiency and increased engagement for LinkedIn campaigns
CognismGlobal compliance + technographic & chronographic dataExtensive global contacts & companies30% increase in sales opportunities using technographic insights
ClearbitAI-powered data enrichment & lead scoringLarge B2B contacts & company profiles25% increase in conversion rates using AI-driven lead scoring
6senseAccount-based marketing & predictive analyticsExtensive contacts & companies40% increase in sales pipeline velocity using predictive insights
Data AxleComprehensive data coverage & customizable listsLarge B2B & consumer contacts20% increase in campaign ROI with segmentation & targeted outreach

Why CampaignLake Leads the Pack

While every provider in this list brings something valuable to the table, CampaignLake consistently proves to be the top choice for businesses that demand precision, niche segmentation, and compliance-driven outreach.

Here’s why CampaignLake stands out:

  • Industry-Specific Lists: From healthcare to real estate and investor outreach, CampaignLake offers deeply segmented and license-backed data, not generic lists.

  • High Deliverability: With advanced verification and proprietary enrichment, CampaignLake ensures your campaigns reach real, active professionals—not outdated inboxes.

  • Built for Cold Outreach: CampaignLake is optimized for sales and marketing teams looking to maximize cold email ROI, with lists tailored for performance.

  • Transparent and Customizable: You get data that aligns with your exact needs—no fluff, just verified decision-makers.

FAQs

1. What is a B2B data provider?

A B2B data provider offers verified contact and company information—such as emails, phone numbers, firmographics, and intent data—used by businesses for sales, marketing, and outreach campaigns.

2. Why do companies use B2B data providers?

Businesses rely on B2B data providers to increase lead generation, improve targeting, and reduce time spent on manual prospecting. Accurate data leads to higher conversion rates and more efficient campaigns.

3. How do I choose the best B2B data provider?

Look for data accuracy, compliance (GDPR/CCPA), niche segmentation, CRM integrations, and transparent pricing. Also, consider your industry—some providers specialize in specific sectors.

4. Which B2B data provider offers the highest deliverability rates?

Providers like CampaignLake and UpLead are known for high email deliverability due to real-time verification and data enrichment processes.

Yes—if the data provider follows GDPR, CCPA, and CAN-SPAM regulations. Always verify the compliance standards before purchasing a list to ensure lawful use.

6. What industries benefit the most from B2B email lists?

Industries like healthcare, real estate, SaaS, finance, manufacturing, and marketing agencies see strong ROI from targeted B2B email outreach.

7. How often should B2B contact lists be updated?

At least once every 45 days. CampaignLake and other top-tier providers update their lists regularly to maintain accuracy.

8. What’s the difference between B2B data enrichment and data acquisition?

Data acquisition is obtaining new contact info, while data enrichment involves enhancing existing data with more details (like job title, company revenue, etc.)

9. Can I get a free sample list from a B2B data provider?

Yes. Many providers—including CampaignLake—offer free sample lists to demonstrate data quality before purchase.

10. What CRM tools can I integrate with B2B data providers?

Most top B2B data providers support integrations with CRMs like HubSpot, Salesforce, Zoho, Pipedrive, and marketing tools like Mailchimp and Outreach.io.

Conclusion

In today’s competitive B2B landscape, having access to accurate, verified, and segmented B2B data can make all the difference in driving sales, marketing efficiency, and business growth. Whether you’re a startup, a SaaS company, or an enterprise-level organization, a trusted B2B data list is essential for connecting with the right decision-makers and generating measurable ROI.

At CampaignLake, we specialize in delivering high-quality, verified B2B email lists and contact databases tailored to your business goals. With access to millions of executives, industry professionals, and key decision-makers across healthcare, real estate, finance, and other B2B sectors, we ensure your campaigns reach the contacts that matter most. Our lists are fully GDPR and CAN-SPAM compliant, providing maximum deliverability and engagement.

Our clients—from marketing agencies and fintech firms to SaaS companies and real estate businesses—have achieved higher response rates, improved conversions, and tangible ROI using our B2B data solutions. Unlike generic data vendors, CampaignLake focuses on accuracy, advanced segmentation, and industry relevance, ensuring every outreach effort delivers meaningful results.

Don’t risk wasted time or low engagement with outdated or incomplete databases. Choose CampaignLake—the leading provider of verified, high-quality B2B data and email lists designed to power your growth in 2025.

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Picture of Ben Williams
Ben Williams

Ben Williams is a leading voice in B2B email marketing and data-driven lead generation. Known for his strategic mindset and deep understanding of high-performance email lists, Ben helps businesses cut through the noise and connect with their ideal audience. With a background rooted in growth marketing and sales enablement, he transforms raw data into revenue-generating campaigns that consistently deliver results. His work empowers organizations to streamline prospecting, boost conversions, and maximize ROI. Beyond the inbox, Ben stays at the forefront of emerging trends in data intelligence and B2B engagement, always seeking innovative ways to elevate campaign performance.

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