Top 10 Companies Using Shopify

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In an era of critical online presence, many top companies have chosen Shopify for their e-commerce solutions. Known for its flexibility, user-friendly design, and scalability, Shopify serves businesses of all sizes, from emerging brands to global corporations.

This article highlights the top 10 companies that use Shopify to drive their online operations, manage high-traffic sales, and enhance their direct-to-consumer strategies. 

Top 10 Companies Using Shopify

  1. Gymshark 
  2. Heinz 
  3. Red Bull 
  4. Kylie Cosmetics 
  5. Allbirds 
  6. Tesla 
  7. The New York Times 
  8. Billionaire Boys Club 
  9. Nestlé 
  10. Rebecca Minkoff 

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Gymshark

Gymshark

Gymshark, founded in the U.K., has become one of the leading fitness apparel brands worldwide. This brand chose Shopify Plus to manage its online store, selling everything from gym clothes to fitness accessories. 

With millions of dedicated followers, Gymshark’s marketing approach involves creating a sense of community among fitness enthusiasts. Shopify allows Gymshark to handle high-volume traffic seamlessly, especially during major events and sales, making it an ideal platform for its unique business model.

Regarding statistics, Gymshark has a valuation exceeding $1.3 billion and reaches customers in over 131 countries. Using Shopify, Gymshark’s site can handle traffic spikes during flash sales and special promotions, ensuring a seamless shopping experience. 

Gymshark’s e-commerce success story is driven by its dedication to customer happiness and innovative approach to online retail. This proves that Shopify’s capabilities support growth at a global scale. 

  • Founded: 2012 
  • Revenue: $1.3 billion 
  • Employee Size: 853 employees  
  • Essential Products: Activewear, athleisure collections, premium “Everywear” line 

Heinz

Global food giant Heinz turned to Shopify to develop its e-commerce strategy, especially during the COVID-19 pandemic, when demand for direct-to-consumer services surged.


Offering its iconic products, such as ketchup and sauces, directly to consumers allowed Heinz to build a more direct relationship with its customers.
Shopify‘s efficient order management and fulfillment tools were instrumental in Heinz’s quick adaptation to DTC sales, allowing them to streamline and personalize their offerings.
 

 

Currently, Heinz’s Shopify store contributes millions of dollars annually in direct online sales, emphasizing the brand’s ability to connect with consumers in a digital-first world. 

With Shopify, Heinz can efficiently manage customer engagement and logistics, helping the brand maintain its legacy while adapting to new shopping habits. Heinz’s success underscores Shopify‘s power to support even the largest brands with reliable and flexible e-commerce solutions. 

  • Founded: 1869 

  • Revenue: $26.5 billion 

  • Employee Size: 37,000+ 

  • Essential Products: Ketchup, condiments, sauces, soups, and ready-to-eat meals 

Red Bull

Red Bull

Red Bull, renowned for its energy drinks, uses Shopify for its merchandise store, selling branded clothing and accessories. This choice aligns with Red Bull’s adventurous and energetic brand image, allowing fans to engage with the brand beyond the beverage itself. 

The Shopify store integrates with Red Bull’s social media, building it easy for followers to buy items featured in their action-packed videos and events. Regarding impact, Red Bull’s Shopify-powered merchandise store sees millions of visits annually, making it a valuable extension of the brand’s global influence. 

Red Bull’s approach to e-commerce showcases how Shopify’s platform supports seamless branding and customer engagement, encouraging fans worldwide to connect with the brand through products. Shopify’s scalability and integration options have enabled Red Bull to translate its dynamic marketing strategy into e-commerce success. 

  • Founded: 1987 
  • Revenue: €10 billion 
  • Employee Size: 15,000+ 
  • Essential Products: Red Bull Energy Drink, sugar-free variants, Red Bull Editions
Kylie Cosmetics

Kylie Cosmetics

Kylie Cosmetics, a beauty empire founded by Kylie Jenner, uses Shopify to handle high-volume sales, especially during product launches. Known for its high-demand product drops, the brand needed a platform to handle traffic surges without compromising the shopping experience. 

Shopify Plus provided the stability and customization Kylie Cosmetics needed to ensure a smooth customer experience, even during limited-edition releases.

Kylie Cosmetics continues to generate millions in monthly revenue, making it one of the top beauty brands using Shopify. The brand’s popularity and Shopify’s robust backend have been vital to Kylie Cosmetics’ success, ensuring its online store remains reliable and efficient. 

Shopify’s customizable checkout and flexible integrations support Kylie Cosmetics’ growth, proving Shopify’s value in handling complex and high-traffic online stores. 

  • Founded: 2015 
  • Revenue: $200 million 
  • Employee Size: 80+ (part of Coty Inc.) 
  • Essential Products: Lip kits, eyeshadow palettes, skincare items 
Allbirds

Allbirds

Allbirds, a sustainable footwear brand, uses Shopify to communicate its eco-friendly mission while providing a seamless online shopping experience.

Known for its commitment to using natural materials, Allbirds benefits from Shopify’s customization options, which help reinforce its brand values. Shopify also offers various integrations that support eco-conscious shopping, aligning well with Allbirds’ ethos and business model

Today, Allbirds is valued at over $2 billion, and its Shopify store contributes significantly to its DTC revenue. Allbirds has capitalized on Shopify’s features to build customer trust and increase brand loyalty, making it an example of how sustainable brands can thrive on this platform. 

Shopify’s advanced e-commerce capabilities have enabled Allbirds to grow its online presence and attract a global audience focused on ethical shopping. 

  • Founded: 2016 
  • Revenue: $2 billion 
  • Employee Size: 500+ 
  • Essential Products: Sustainable footwear, apparel made from natural materials. 
Tesla

Tesla

Tesla’s Shopify store supports its branded merchandise sales, allowing fans to purchase apparel, accessories, and lifestyle products. Shopify offers Tesla a flexible, branded online storefront that reflects its innovation-focused image. 

With its seamless user experience, Tesla’s Shopify store enhances customer engagement by offering enthusiasts a way to connect with the brand beyond its vehicles.

Tesla’s Shopify store garners thousands of daily visitors, and merchandise sales contribute significantly to its brand outreach. The store adds value by fostering brand loyalty and creating a broader community around Tesla’s mission. 

Shopify’s user-friendly platform and Tesla’s innovative brand image make this a standout example of how e-commerce can amplify customer connection and brand engagement. 

  • Founded: 2003 
  • Revenue: $94 billion  
  • Employee Size: 100,000+ 
  • Essential Products: Electric vehicles (Model S, 3, X, Y), solar products, energy storage 
The New York Times

The New York Times

The New York Times uses Shopify to sell branded merchandise like mugs, tote bags, and other memorabilia. This move allows the publication to diversify its revenue streams while fostering a sense of loyalty among its readers. 

The Shopify store aligns with the Times’ premium brand, offering fans a simple and effective way to support the publication through their purchases.

Today, The New York Times’ Shopify store contributes millions in additional revenue, adding value beyond traditional media. Shopify’s platform supports The Times in reaching a loyal audience who value the brand’s rich history and journalism. 

The successful e-commerce venture shows how Shopify can be utilized by brands across various industries to enhance customer loyalty and drive revenue. 

  • Founded: 1851 
  • Revenue: $2.3 billion 
  • Employee Size: 5,800+ 
  • Essential Products: Digital news subscription, printed newspaper, NYT Cooking, Wirecutter. 
Billionaire Boys Club

Billionaire Boys Club

Billionaire Boys Club, founded by Pharrell Williams, uses Shopify to create a unique shopping experience that reflects its vibrant brand identity. Shopify’s customization options allow the brand to build an engaging, visually captivating online store that appeals to its fashion-conscious audience. 

With its well-integrated Shopify platform, Billionaire Boys Club can showcase its latest collections and connect with a global fan base.

With millions of visits per year, the Billionaire Boys Club Shopify store contributes to substantial increase in both the U.S. and multinational markets. 

Shopify’s scalability and flexible design have helped Billionaire Boys Club establish an iconic online presence, making it a powerful tool for growing lifestyle brands. 

  • Founded: 2005 
  • Revenue: $50 million 
  • Employee Size: Small (subsidiary of Iconix Brand Group) 
  • Essential Products: Streetwear, hoodies, graphic tees, accessories 
Nestlé

Nestlé

Nestlé uses Shopify to directly offer niche products and limited-edition items to customers, supporting the brand’s direct-to-consumer ambitions. 

The Shopify store allows Nestlé to cater to changing consumer tastes, offering a personalized experience with curated product selections. This DTC model helps Nestlé build stronger connections with its customers, showcasing the brand’s adaptability to e-commerce trends.

Nestlé’s Shopify store contributes millions in revenue annually, making it a vital part of its modern marketing strategy. Through Shopify, Nestlé can reach a broad audience, enabling the brand to thrive in the digital era. 

Shopify’s flexible infrastructure makes it easy for Nestlé to manage inventory and order processing, reinforcing its DTC business. 

  • Founded: 1866 
  • Revenue: $104 billion 
  • Employee Size: 275,000+ 
  • Essential Products: Coffee, bottled water, dairy products, pet food 
Rebecca Minkoff

Rebecca Minkoff

Rebecca Minkoff, a leading name in contemporary fashion, uses Shopify Plus to create a luxurious shopping experience. The platform supports features like customer reviews, product recommendations, and advanced visual merchandising that align with the brand’s high-end appeal. 

Shopify’s adaptability suits a brand like Rebecca Minkoff that values aesthetics and functionality.

Currently, Rebecca Minkoff’s Shopify store drives substantial online revenue, reaching fashion-forward customers worldwide. Shopify’s customization and marketing tools allow the brand to connect with shoppers globally, making it a top choice for fashion brands aiming for online growth. 

Minkoff’s success on Shopify underscores the platform’s capabilities in supporting complex, high-end retail operations. 

  • Founded: 2005 
  • Revenue: $100 million 
  • Employee Size: 300+ 
  • Essential Products: Handbags, accessories, apparel

CampaignLake: Best Shopify Users Provider

CampaignLake is an essential resource for discovering insights into top-performing Shopify brands. With our comprehensive analysis, we help businesses learn from industry leaders and stay informed on the latest e-commerce trends.

From DTC strategies to high-growth brand stories, CampaignLake offers valuable data and insights into the best companies using Shopify, empowering businesses to leverage the platform effectively.

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Conclusion

The success of leading companies like Gymshark, Heinz, and Kylie Cosmetics highlights Shopify’s effectiveness as an e-commerce platform.

By leveraging its user-friendly design and scalability, these brands have created seamless online shopping experiences that foster customer loyalty and enhance direct-to-consumer strategies. 

Shopify’s robust features enable businesses to adapt to changing market demands and manage high traffic, making it ideal for both established and emerging brands. 

For those looking to thrive in the digital marketplace, insights from platforms like CampaignLake can offer valuable guidance on best practices and innovative strategies used by top Shopify users. 

FAQ's

What is Shopify?

Shopify is an e-commerce venue that authorizes businesses to create and manage online stores. It provides tools for product management, payment processing, and customer engagement. 

Who can use Shopify?

Shopify caters to companies of all sizes, from startups to large enterprises. Its flexibility suits various industries, including retail, food, and services. 

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